Simons then moved the Smart Bricks away from the ruler and performed the same trick. Using just a pair of Smart Bricks, he ...

Debuting at CES, LEGO’s Smart Brick blends physical toys with subtle tech to create a more responsive play world.

The brand-new, jaw-dropping Lego smart brick tech can recognize other bricks, activate effects and play music. They're debuting in Star Wars Lego sets this spring and we got an early look at CES 2026.

For over 70 years, kids (and adults) around the world have spent countless hours building anything they could possibly imagine out of Lego. In that time, the toy company has evolved its products to ...

The new sensor-packed Smart Play Brick will land this spring as part of a special Star Wars collection. The update adds interactive lights and sound to the Lego experience—including the minifigs.

Billund, Denmark - Millions of people around the world instantly recognize the look, the feel — especially under foot — and even the sound of LEGO. The plastic blocks have shaped childhood memories ...

The 3,600-piece Lego Icons Star Trek USS Enterprise is Lego's first-ever Star Trek set, and you get a free gift when you purchase it before Christmas eve. When you purchase through links on our site, ...

Dominik Bošnjak is a freelance writer from Croatia. He has been writing about games for as long as he can remember and began doing so professionally circa 2010. If he was forced to pick a favorite ...

The famously elusive World Cup Trophy has just gotten a playful, yet collectible, makeover in LEGO form. The LEGO Group and FIFA have teamed up ahead of the 2026 tournament to release a full-scale ...

If you click on links we provide, we may receive compensation. Including Lego flowers, Disney kits, and three-in-one animal designs Amazon (4) Black Friday might be over, but Amazon’s sitewide sale is ...

Some of Lego's most popular sets aren't based on licensed IP but rather on original series. Lego City is a prime example, and thanks to this weekend's Black Friday and Cyber Monday deals, you can grab ...

Were you a Lego set kid or a giant-bucket-of-Legos kid? I was a sets kid all the way — I loved, and still love, the zen feeling of building something incredible a little bit at a time. Also, every ...