“Brand Aware” explores the data-driven digital ad ecosystem from the marketer’s point of view. Today’s column is written by Madelyn Mills, director of marketing platforms and analytics at Providence ...

Have we come full circle in database technologies? At this year’s San Jose Strata conference, Doug Turnbull (@softwaredoug) provided a recap of the last 30 to 40 years of database history, and posed ...

Forbes contributors publish independent expert analyses and insights. I write about the broad intersection of data and society. The Washington Post carried a story earlier this week about a new ...

Opinions expressed by Entrepreneur contributors are their own. Small-business owners don’t typically have a lot of time for “planning,” so my attempt here is to make it simple, easy, and doable — ...

You're a database administrator, working hard, never catching up. You keep the databases humming morning, noon and night, weekdays, weekends and holidays. Or at least you try to. But things happen.

The Enterprise crew did not understand Data at first—after all, his clinical demeanor and unfamiliarity with social dynamics made him largely unrelatable. However, with time the crew came to ...

Unless you are a statistical anomaly, you should have received a handful of notifications by now from companies like Chase Bank, or Best Buy warning you that your email address may have been ...

"It is a truth universally acknowledged, that a single man in possession of a good fortune, must be in want of a wife,” observed Jane Austen in her book, “Pride and Prejudice.” Two centuries later, ...